https://herd.io/blogs/herd-talk/jo-silverwood-first-month-at-meta 2022-02-08T11:48:34+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/golden_gate_bridge.jpg?v=1608135643 Jo's first month at Meta https://herd.io/blogs/performance-marketing/optimising-your-products-for-google-shopping 2022-02-08T11:48:34+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/pexels-andrea-piacquadio-919436.jpg?v=1612375316 Optimising your products for Google Shopping https://herd.io/blogs/performance-marketing/outreach-online-2020-takeaways 2022-02-08T11:48:33+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/outREACH-2020.png?v=1613040552 Key takeaways from outREACH Online 2020 https://herd.io/blogs/performance-marketing/influencer-marketing-during-lockdown 2022-02-08T11:48:33+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/influencer-scrabble-banner.jpg?v=1612103604 How brands have used influencer marketing during lockdown https://herd.io/blogs/shopify/top-takeaways-from-shopify-reunite-2020 2022-02-08T11:48:32+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/surface-CqQWt4a-XfY-unsplash_1.jpg?v=1614359210 Top takeaways from Shopify (re)unite 2020 https://herd.io/blogs/performance-marketing/how-to-display-products-on-google-shopping-free 2022-02-08T11:48:32+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/google-browser.png?v=1612104999 List your eCommerce inventory on Google Surfaces for FREE https://herd.io/blogs/shopify/shopify-reunite-2020-predictions 2022-02-08T11:48:31+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/shopify-reunite.jpg?v=1613161626 Shopify (re)unite 2020 predictions https://herd.io/blogs/performance-marketing/managing-paid-search-during-covid-19 2022-02-08T11:48:30+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/managing-paid-search-through-covid-19.jpg?v=1612105800 Managing Paid Search campaigns through COVID-19 https://herd.io/blogs/performance-marketing/out-of-stock-ecommerce-seo-in-a-crisis 2022-02-08T11:48:30+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/out-of-stock-crisis-management-banner.jpg?v=1612106551 How to manage 'out of stock' SEO for eCommerce during a pandemic https://herd.io/blogs/performance-marketing/marketing-channels-reacting-to-coronavirus 2022-02-08T11:48:29+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/marketing-from-home-during-lockdown.jpg?v=1612107041 How are digital marketers reacting to the Coronavirus? https://herd.io/blogs/shopify/shopify-product-media-update 2022-02-08T11:48:28+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/uniboa-NrMGL5MR8uk-unsplash.jpg?v=1612375013 Shopify product media release – what does it mean for you? https://herd.io/blogs/performance-marketing/covid-19-take-the-power-back-through-technology 2022-02-08T11:48:28+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/desktop-setup.jpg?v=1614359198 COVID-19 - take the power back through technology https://herd.io/blogs/herd-news/meta-win-two-northern-dev-awards-2020 2022-02-08T11:48:27+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/meta-northern-dev-awards-2020-winners.jpg?v=1612108340 Meta win TWO Northern Dev Awards 2020 https://herd.io/blogs/herd-news/meta-shortlisted-in-four-northern-dev-awards-2020 2022-02-08T11:48:26+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/bench-accounting-C3V88BOoRoM-unsplash_29a20b90-b783-4153-8840-f0f1e93a9683.jpg?v=1614359192 Meta shortlisted in FOUR Northern Dev Awards 2020 https://herd.io/blogs/performance-marketing/commonly-asked-ppc-questions 2022-02-08T11:48:26+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/google-shopping-product-optimisation_d1f0c647-e7be-47bc-a70f-048f1951dbbb.jpg?v=1612109456 Frequently asked PPC questions & answers https://herd.io/blogs/herd-talk/raising-awareness-of-workplace-stress 2022-02-08T11:48:25+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/stress-awareness-article-1.jpg?v=1612109663 Raising awareness of workplace stress https://herd.io/blogs/performance-marketing/different-http-status-codes 2022-02-08T11:48:23+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/pexels-hitesh-choudhary-879109.jpg?v=1612374857 Know your HTTP status codes https://herd.io/blogs/herd-talk/reasons-we-love-working-at-herd 2022-06-17T08:49:59+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/herd-interview-adam-gareth.jpg?v=1655452199 Reasons we love working at Herd jon and adam enjoying a game of football in the break room https://herd.io/blogs/performance-marketing/searchlove-london-2017-top-takeaways 2022-02-08T11:46:12+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/searchlove960_8356605d-2351-4b58-a3bd-d17dcbaf3df3.png?v=1614359190 6 takeaways from SearchLove London 2017 https://herd.io/blogs/shopify/how-to-add-google-customer-reviews-to-your-shopify-store 2022-02-08T11:46:12+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/rupixen-com-Q59HmzK38eQ-unsplash_84a34eb1-fb31-474b-97ae-098469981015.jpg?v=1614359207 Installing Google Customer Reviews to Shopify https://herd.io/blogs/herd-news/meta-nominated-in-dadi-awards-2017 2022-02-08T11:46:11+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/meta-seo-dadi-awards-nomination-2017.jpg?v=1612112949 Meta nominated for Best Use of SEO in 2017 DADI Awards https://herd.io/blogs/shopify/top-takeaways-from-a-day-with-shopify-2017 2022-02-08T11:46:11+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/a-day-with-shopify-2017-meta-team_86e02014-8ec8-46c1-9de6-5b53e458ecca.jpg?v=1614359205 Top takeaways from 'A Day With Shopify' 2017 https://herd.io/blogs/performance-marketing/brighton-seo-2017-top-takeaways 2022-02-08T11:46:10+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/brightonseo-graphic.jpg?v=1612113814 5 takeaways from Brighton SEO 2017 https://herd.io/blogs/performance-marketing/searchlove-london-2016-top-takeaways 2022-02-08T11:46:09+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/searchlove960_4c7fb8f7-b7ce-4030-9ac7-b315607f36e0.png?v=1612114077 5 takeaways from SearchLove London 2016 https://herd.io/blogs/performance-marketing/google-mobile-friendly-algorithm-boost 2022-02-08T11:46:09+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/robin-worrall-FPt10LXK0cg-unsplash_72a41f67-a077-4bae-9c51-0fa09a6bfdbe.jpg?v=1614359195 Google mobile-friendly ranking boost https://herd.io/blogs/shopify/meta-achieve-shopify-expert-status 2022-02-08T11:46:08+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/javier-allegue-barros-i5Kx0P8A0d4-unsplash.jpg?v=1614359203 Meta achieve Shopify Expert status https://herd.io/blogs/herd-news/meta-shortlisted-in-five-northern-digital-awards-2021 2022-02-08T11:46:07+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/dev-awards.jpg?v=1614359188 Meta shortlisted in FIVE Northern Digital Awards 2021 https://herd.io/blogs/herd-news/meta-win-northern-digital-award-for-best-website-2021 2022-02-08T11:46:07+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/digital-awards_e110da38-7fa1-44e1-bbf9-278c043fb827.jpg?v=1614359186 Meta win 'Best Website' at Northern Digital Awards 2021 https://herd.io/blogs/herd-news/meta-shortlisted-in-two-uk-dev-awards-2021 2022-02-08T11:46:06+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/dev-team_09084caf-5de0-450e-8a44-509e1b955201.jpg?v=1614359184 Meta shortlisted in TWO UK Dev Awards 2021 https://herd.io/blogs/herd-talk/leah-archibalds-first-month-at-meta 2022-08-25T13:56:34+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/1619425204505.jpg?v=1622030415 Leah's first month at Meta https://herd.io/blogs/performance-marketing/what-is-a-google-partner 2022-08-25T16:24:54+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Google.jpg?v=1620138350 What is a Google Partner? https://herd.io/blogs/shopify/shopify-unite-2021-predictions 2022-08-28T11:22:46+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/shopify-unite-2021.jpg?v=1624918247 Shopify Unite predictions 2021 https://herd.io/blogs/shopify/post-brexit-vat-rules-for-ecommerce-merchants-selling-overseas 2022-03-21T16:59:15+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/euros_tax.png?v=1625061237 Post Brexit VAT eCommerce rules - what this means for Shopify merchants EURO-banknotes-and-taxes-2021 https://herd.io/blogs/performance-marketing/the-evolution-of-influencer-marketing-since-the-pandemic-meta 2022-03-21T16:58:21+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/influencer.jpg?v=1627048813 The evolution of influencer marketing since the pandemic https://herd.io/blogs/herd-news/meta-win-2-trophies-for-best-global-website-in-global-digital-excellence-awards 2022-02-08T11:46:01+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/20210730_124430.jpg?v=1627996934 Meta win two Global Digital Excellence Awards https://herd.io/blogs/herd-news/meta-shortlisted-best-small-agency-prolific-north-champions 2022-02-08T11:46:00+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/PN_Champions_Awards_Finalist_Visual.png?v=1629457465 The herd are Prolific North Champions finalists! https://herd.io/blogs/herd-news/smart-energy-protecting-our-future 2022-02-08T11:46:00+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/roofing-3.jpg?v=1629810757 Smart Energy protecting our future https://herd.io/blogs/herd-news/ecommerce-awards-2021-finalists 2022-08-25T15:57:15+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/FinaleCommerceAwards2021FinalistLogo.png?v=1630582797 eCommerce awards 2021 finalists! https://herd.io/blogs/shopify/international-ecommerce-just-got-much-easier-with-shopify-markets 2022-08-25T16:23:19+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/800_x_800.png?v=1632836018 International eCommerce just got easier with Shopify Markets Global sales and currencies https://herd.io/blogs/shopify/globalising-shopify-with-langify 2022-08-28T10:42:19+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Langify_global_app.jpg?v=1631875428 How the developer of a translation app globalised Shopify https://herd.io/blogs/shopify/shopify-markets-langify-v2-internationalisation 2022-10-04T20:44:18+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Translate_site_1024x680_310c3d77-7b70-47b5-be96-48352a935903.jpg?v=1632838143 How Shopify merchants can go global with Langify V2 https://herd.io/blogs/herd-news/winners-ecommerce-awards-2021 2022-08-28T10:14:56+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/eCommerce_Awards_WINNER_2021_003.png?v=1633002825 Meta win award 'Best Health & Wellbeing, Personal Care & Beauty eCommerce' award https://herd.io/blogs/herd-talk/how-to-reduce-your-online-carbon-footprint 2023-06-16T08:59:34+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/headway-5QgIuuBxKwM-unsplash.jpg?v=1636042489 How to reduce your online carbon footprint https://herd.io/blogs/performance-marketing/content-marketing-trends 2022-08-28T10:38:13+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Shopify_Blog_Image_Size_3.jpg?v=1638438704 Content Marketing trends to look out for in 2022 Content marketing on a laptop https://herd.io/blogs/performance-marketing/seo-trends-to-watch-out-for 2022-08-28T10:37:42+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Shopify_Blog_Image_Size.jpg?v=1638781949 SEO trends to watch out for in 2022 SEO trends https://herd.io/blogs/performance-marketing/pr-trends-to-look-out-for 2022-08-28T10:36:32+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/pr-button-header-image.jpg?v=1639661923 PR trends to look out for in 2022 PR button header image https://herd.io/blogs/herd-news/northern-digital-awards-finalists-2022 2022-08-28T10:20:47+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/NDA22-Finalist-Badge_1-1024x973.png?v=1640002601 Northern Digital Awards finalists! https://herd.io/blogs/performance-marketing/paid-search-trends 2022-08-28T10:35:50+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/ppc-trends-2022.png?v=1640081257 Paid search trends to look out for in 2022 Pay per click featured image https://herd.io/blogs/herd-talk/top-30-under-30-key-takeaways 2022-08-28T10:35:22+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/top-30-awards-night.jpg?v=1641297830 Top 30 under 30 key takeaways https://herd.io/blogs/shopify/22-shopify-seo-tips-for-your-ecommerce-store 2026-10-05T12:01:50+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/seo-graphic.jpg?v=1791198110 22 Shopify SEO tips for your store SEO graphic https://herd.io/blogs/herd-talk/5-pr-fails-and-how-to-avoid-them 2023-08-03T15:06:43+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/pr-featured-image-with-newspaper.jpg?v=1642602710 5 PR fails and how to avoid them https://herd.io/blogs/performance-marketing/how-to-migrate-your-website-safely 2026-10-05T12:05:14+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/website-button-on-laptop.jpg?v=1791198314 New year, new site - how to migrate your website to a new home Website button on laptop https://herd.io/blogs/herd-news/meta-evolves-say-hello-to-herd 2022-02-08T09:41:15+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/welcome-to-the-herd.jpg?v=1644312284 We've evolved: say hello to Herd https://herd.io/blogs/performance-marketing/5-chrome-extensions-every-seo-should-use 2022-08-28T10:30:25+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/google-apps-screenshot.jpg?v=1645612040 5 Chrome extensions every SEO should use Google apps screenshot https://herd.io/blogs/performance-marketing/a-guide-to-google-seller-ratings 2022-08-28T10:31:28+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/customer-reviews.jpg?v=1646211239 A guide to Google seller ratings https://herd.io/blogs/herd-talk/women-who-code-abis-journey-to-dev 2022-08-28T10:44:31+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/abigail-nottingham-web-developer.jpg?v=1646665582 Women who code: Abi’s experience as a female developer https://herd.io/blogs/herd-news/chris-first-6-months-as-part-of-the-herd 2022-08-28T10:47:49+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/beckie-chris-at-desks.jpg?v=1646819382 Chris' first 6 months as part of the Herd https://herd.io/blogs/performance-marketing/9-international-seo-tips-to-maximise-global-ecommerce-sales 2022-08-28T10:47:04+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/global-ecommerce-image.jpg?v=1647508071 9 international SEO tips to maximise your global eCommerce sales https://herd.io/blogs/herd-talk/abis-first-6-months-as-part-of-the-herd 2022-08-28T10:48:12+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/herd-team-meeting-chris-abi.jpg?v=1648113172 Abi's first 6 months as part of the Herd https://herd.io/blogs/herd-talk/the-herds-favourite-april-fools-campaigns 2022-08-28T10:49:20+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/april-fools-calendar.jpg?v=1648652000 The herd's favourite April Fools campaigns April Fools calendar image https://herd.io/blogs/herd-news/herd-shortlisted-for-three-prolific-north-champions-awards 2022-04-27T14:16:03+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Champions_Social_Media_Graphic_Instagram.png?v=1649344088 Herd shortlisted for THREE Prolific North Champions Awards! https://herd.io/blogs/shopify/14-reasons-to-choose-shopify-plus 2026-10-05T11:55:28+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/shopify-plus-logo_a9b41258-d984-4384-bc5c-18c4f98dc56c.png?v=1791197728 Shopify Plus Vs Shopify - 16 reasons to choose Shopify Plus Shopify Plus logo https://herd.io/blogs/herd-talk/adams-first-6-months-as-part-of-the-herd 2022-08-28T10:51:13+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/performance-marketing-team-adam.jpg?v=1650356718 Adam's first 6 months as part of the herd https://herd.io/blogs/herd-talk/how-to-ignite-your-creative-spark 2022-08-28T10:51:47+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/bulbs-on-fence.jpg?v=1650958022 How to ignite your creative spark https://herd.io/blogs/herd-talk/our-favourite-brightonseo-talks-april-2022 2022-08-28T10:54:13+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/microphone-close-up-outside-space.jpg?v=1651237140 The Herd’s hot takes from our favourite BrightonSEO talks, April 2022 https://herd.io/blogs/herd-talk/ross-first-6-months-as-part-of-the-herd 2022-08-28T10:55:31+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/herd-breakout-room-ross-adam.jpg?v=1651564703 Ross' first 6 months as part of the herd https://herd.io/blogs/performance-marketing/data-privacy-how-its-impacting-your-marketing 2022-08-28T10:56:14+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/data-privacy-graphic.jpg?v=1652883491 Data privacy: how it's impacting your marketing https://herd.io/blogs/shopify/what-is-shopify-audiences 2022-12-22T10:42:01+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/shopify-audiences-logo.jpg?v=1653038790 What is Shopify Audiences? Shopify Audiences https://herd.io/blogs/performance-marketing/responsive-search-ads-tips 2022-08-28T10:58:14+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/ppc-graphic-blocks.jpg?v=1653903249 Responsive search ads: 7 tips to boost performance https://herd.io/blogs/performance-marketing/14-local-seo-tips 2022-08-28T10:59:15+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/local-seo-graphic.jpg?v=1654684058 14 local SEO tips to maximise your sales and footfall https://herd.io/blogs/shopify/expansion-stores-for-shopify-plus 2022-08-28T10:59:49+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/person-holding-globe.jpg?v=1655204570 Expansion stores for Shopify Plus: everything you need to know https://herd.io/blogs/shopify/how-to-add-live-chat-to-shopify 2026-10-05T11:56:51+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/live-chat-button-graphic.jpg?v=1791197811 Live chat for Shopify stores: what are your options? https://herd.io/blogs/herd-talk/matts-first-6-months-as-part-of-the-herd 2022-08-28T11:01:25+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/matt-abi-chris-office.jpg?v=1658397954 Matt's first 6 months as part of the Herd Matt, Abi and Chris in the office https://herd.io/blogs/performance-marketing/how-to-optimise-your-products-and-improve-sales 2022-08-28T11:04:22+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/generic-shopping-image.png?v=1660144182 How to optimise product pages to improve conversion Shopping boxes on laptop https://herd.io/blogs/herd-news/herd-achieve-shopify-plus-partner-status 2022-08-28T11:13:44+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/gareth-allen-tim-powell-herd-founders.jpg?v=1660554788 Herd achieve Shopify Plus Partner status Shopify Plus logo https://herd.io/blogs/performance-marketing/google-announces-helpful-content-update 2022-12-07T10:46:35+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/google-open-on-laptop.jpg?v=1661173075 Google announces 'helpful content' update - updated 5th December 2022 https://herd.io/blogs/shopify/23-tips-to-boss-shopify-product-filtering 2026-10-05T12:00:55+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Shopify_Blog_Featured_Image_1080_x_1500px_1500_x_1080px.jpg?v=1791198055 23 tips to boss Shopify product filtering https://herd.io/blogs/shopify/uk-eu-exporting-guide-for-shopify-merchants 2022-10-13T11:56:24+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Union-jack-EU-flag-map.jpg?v=1662027471 9 step guide to post Brexit UK-EU exporting for Shopify merchants https://herd.io/blogs/shopify/a-guide-to-shopify-pos 2022-09-22T16:47:54+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Untitled_design.jpg?v=1663861628 A guide to Shopify POS https://herd.io/blogs/herd-news/drum-digital-industry-finalists-2022 2023-01-17T15:20:36+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Drum_logo.png?v=1667471863 Drum Awards for Digital Industry finalists! https://herd.io/blogs/performance-marketing/google-announces-fightback-against-link-spam 2022-12-15T09:36:42+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/www-featured-image-graphic.jpg?v=1671097002 Google announces fightback against link spam https://herd.io/blogs/herd-news/uk-dev-award-finalists-2023 2023-01-17T15:18:55+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/UKDA23-Finalist-Social-Square.jpg?v=1673612293 UK Dev Award finalists! https://herd.io/blogs/performance-marketing/human-vs-machine-translation-benefits 2023-04-24T15:27:10+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/website_translation_80a72ca4-3d4e-42a7-b96b-57fae8463972.png?v=1675188121 Human vs machine translation - why Google Translate is not enough! https://herd.io/blogs/herd-news/uk-dev-award-winners-2023 2023-02-24T09:49:52+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/UKDA23-Winner-Social-Square.jpg?v=1677228444 Herd win TWO UK Dev Awards 2023! https://herd.io/blogs/herd-news/herd-finalists-prolific-north-marketing-awards-2023 2023-10-13T10:39:15+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/PNMA_2023_Finalist_002.png?v=1693482339 Herd shortlisted for TWO Prolific North Marketing Awards https://herd.io/blogs/performance-marketing/how-to-write-ad-copy-for-ppc 2023-09-12T13:52:12+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/close-up-of-keyboard-typing.png?v=1694522921 How to write ad copy for PPC: tips for better ad writing https://herd.io/blogs/herd-news/herd-win-prolific-north-marketing-award-2023 2023-10-13T11:43:09+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Team_photo_at_PNA_ceremony.jpg?v=1697191128 Herd win Prolific North Marketing Award 2023 https://herd.io/blogs/shopify/shopify-markets-vs-shopify-expansion-stores 2024-01-29T08:53:11+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Untitled_design_16.png?v=1700471178 Shopify Markets vs. Shopify Expansion Stores: Charting your international growth path to success https://herd.io/blogs/shopify/changes-updates-november-2023 2023-11-30T17:08:37+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/market-be57f30bfb32b297a04a00e2cf2f1adbaecfbde7a8816827f1d8f2a219727bea.svg?v=1701257801 All the Shopify updates and changes for November Shopify art https://herd.io/blogs/performance-marketing/what-is-international-marketing 2024-02-29T12:03:57+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Untitled_design_17.png?v=1706260162 What is international marketing? Night city sky with superimposed transparent globe and skyscrapers https://herd.io/blogs/performance-marketing/why-ai-tools-for-content-writing-shouldnt-be-abused 2024-02-19T11:45:39+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/ai-writer.jpg?v=1707999433 Why AI tools for content writing shouldn’t be abused – or feared A robot typing at a desk in a library https://herd.io/blogs/performance-marketing/international-marketing-strategy 2024-03-22T12:02:24+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/International_marketing_strategy.png?v=1709207475 How to craft a robust international marketing strategy for global success https://herd.io/blogs/herd-news/eles-first-6-months-at-herd 2024-03-06T09:00:09+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/breakout-room-meeting.jpg?v=1709715114 El'es' first 6 months at Herd https://herd.io/blogs/performance-marketing/google-announces-march-2024-core-update 2024-03-07T09:39:42+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/google-logo-on-laptop.jpg?v=1709801694 Google introduces major updates to enhance search quality https://herd.io/blogs/performance-marketing/video-and-the-future-of-search 2024-03-21T09:20:28+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/tiktok-phone.jpg?v=1710503320 Why video search is the new go-to for brands and consumers https://herd.io/blogs/performance-marketing/website-localisation-strategy 2024-03-26T10:34:45+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/5.png?v=1711106311 How to prioritise content localisation for international markets https://herd.io/blogs/shopify/shopify-updates-and-changes-for-march 2024-04-03T10:27:07+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/shopify-changes_1.jpg?v=1711539871 All the Shopify updates and changes for March Working on laptop drinking coffee https://herd.io/blogs/herd-news/stuarts-first-6-months-at-herd 2024-04-08T11:23:44+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/stuart-web-development.jpg?v=1712570220 Stuart's first 6 months at Herd https://herd.io/blogs/performance-marketing/google-sge-launches-in-the-uk 2024-04-09T15:06:47+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/google-laptop_1.png?v=1712669291 Google SGE launches in the UK: what does it mean for SEO? https://herd.io/blogs/herd-news/three-things-ive-learnt-about-digital-pr 2024-04-22T08:32:28+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/adam-and-leah-sitting-at-desk.webp?v=1713358726 3 things I’ve learnt about Digital PR in the last 3 years https://herd.io/blogs/herd-news/mikes-first-6-months-at-herd 2024-04-25T09:28:45+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/mike-bradley-martin.jpg?v=1713883711 Mike's first 6 months at Herd https://herd.io/blogs/shopify/shopify-international-selling-tips 2024-05-01T11:42:20+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/international-selling-blog.png?v=1714473956 Our top 6 tips for selling internationally on Shopify https://herd.io/blogs/herd-news/ollys-first-6-months-at-herd 2024-04-26T10:31:42+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/olly-adam-at-laptop.jpg?v=1714123826 Olly's first 6 months at Herd https://herd.io/blogs/herd-news/bradleys-first-6-months-at-herd 2024-04-29T08:56:40+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/bradley-at-laptop.jpg?v=1714376590 Bradley's first 6 months at Herd https://herd.io/blogs/shopify/all-the-shopify-updates-and-changes-for-april 2024-05-09T09:45:06+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/shopify-on-a-laptop.jpg?v=1715241213 All the Shopify updates and changes for April https://herd.io/blogs/performance-marketing/my-favourite-mental-heath-campaigns 2024-05-22T12:33:44+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/leah-pr-exec-adam-content-strategiest.jpg?v=1716371663 My 5 favourite mental health campaigns https://herd.io/blogs/shopify/shopify-website-translation-app-guide 2024-05-30T15:27:05+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Translation_apps_4.png?v=1716550979 Website localisation: A guide to the best Shopify translation Apps Translation app icons https://herd.io/blogs/shopify/all-the-shopify-updates-and-changes-for-may 2024-06-04T08:17:28+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/shopify-laptop.jpg?v=1717162084 All the Shopify updates and changes for May Shopify open on a laptop https://herd.io/blogs/shopify/shopify-editions-2024-summer 2024-07-05T12:14:36+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/shopify-editions-summer-2024.png?v=1719415491 Shopify Editions 2024: Summer updates focus on creating a centralised experience Artwork for Shopify Editions Summer 2024 https://herd.io/blogs/performance-marketing/global-ecommerce-cultural-awareness 2024-07-30T12:31:47+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/2.png?v=1719508586 Country specific localisation: Why cultural awareness is vital for global eCommerce success https://herd.io/blogs/performance-marketing/seo-for-voice-search 2024-07-30T12:31:58+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/voice-search-phone.jpg?v=1720450519 SEO for voice search: How to leverage long tail keywords amid the AI boom https://herd.io/blogs/herd-news/herd-motorpoint-finalists-at-global-search-awards 2024-07-12T15:18:42+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/MODA0206_copy.jpg?v=1720713561 Herd & Motorpoint are finalists for TWO Global Search Awards https://herd.io/blogs/performance-marketing/china-ecommerce-localisation-tips 2024-07-22T11:23:51+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/16.png?v=1721226317 China eCommerce: Localisation tips for a $3 trillion market A buy Chinese city centre shopping street https://herd.io/blogs/shopify/all-the-shopify-updates-and-changes-for-july 2024-08-01T16:06:21+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/computer-laptop.jpg?v=1722337857 All the Shopify updates and changes for July A person typing on a computer https://herd.io/blogs/performance-marketing/german-ecommerce-localisation-tips 2024-08-23T10:47:07+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/Berlin-skyline_85945639-388b-4c2a-a851-d92adcc3a799.png?v=1724341947 German eCommerce: Localisation tips for largest EU market Berlin city skyline https://herd.io/blogs/performance-marketing/why-pr-and-content-marketing-should-work-together 2024-10-07T10:25:09+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/ipad-displaying-social-handles-and-connect.jpg?v=1724410156 Why Digital PR and Content Marketing should work together https://herd.io/blogs/performance-marketing/what-are-advantage-ads 2024-09-02T16:01:00+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/meta-phone.jpg?v=1725009864 What are Advantage+ ads? A phone displaying the Meta logo next to a laptop https://herd.io/blogs/shopify/all-the-shopify-updates-and-changes-for-august-2024 2024-09-04T08:35:40+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/laptop-typing.jpg?v=1725262799 All the Shopify updates and changes for August 2024 A person typing on a laptop at a desk https://herd.io/blogs/shopify/all-the-shopify-updates-for-september-2024 2024-10-03T13:31:30+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/laptop-typing-plant.jpg?v=1727685376 All the Shopify updates and changes for September 2024 A person typing on a laptop https://herd.io/blogs/performance-marketing/how-to-export-shopify-data-into-google-ads-for-campaign-optimisation 2024-10-29T10:13:31+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/computer-typing-data.jpg?v=1729783805 How to import Shopify data to Google Ads for campaign optimisation Someone typing on a laptop https://herd.io/blogs/shopify/all-the-shopify-updates-and-changes-for-october-2024 2024-12-03T14:13:06+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/working-on-a-laptop.jpg?v=1730462314 All the Shopify updates and changes for October 2024 Someone working on a laptop https://herd.io/blogs/herd-news/martins-first-year-at-herd 2024-11-11T08:57:13+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/martin-brad-mike.jpg?v=1730973283 Martin’s first year at Herd The Herd SEO team https://herd.io/blogs/herd-news/gemmas-first-6-months-at-herd 2024-11-21T10:55:32+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/gemma-read-at-desk.jpg?v=1731658494 Gemma’s first 6 months at Herd https://herd.io/blogs/shopify/all-the-shopify-updates-and-changes-for-november-2024 2024-12-04T11:36:17+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/laptop-pointing.jpg?v=1733235236 All the Shopify updates and changes for November 2024 Two people working at a laptop and pointing https://herd.io/blogs/performance-marketing/metas-2025-marketing-summit 2025-02-13T15:34:29+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/meta-logo-image.jpg?v=1739460869 Wrapping up Meta’s 2025 Marketing Summit https://herd.io/blogs/performance-marketing/metas-restricted-categories-update 2025-03-03T08:13:26+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/mariia-shalabaieva-WR6qHgdWS-Y-unsplash.jpg?v=1740989606 Meta’s restricted categories update and what it means for your business https://herd.io/blogs/herd-news/herd-wins-uk-paid-media-award 2025-03-14T11:01:49+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/uk-paid-media-awards-table.jpg?v=1741950109 Herd wins 2025 UK Paid Media Award https://herd.io/blogs/performance-marketing/ai-overviews-is-the-opportunity-for-seo-smaller-in-2025 2025-04-15T08:51:10+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/ai-graphic.jpg?v=1744703470 Google’s Doubled AI Overview Visibility; is the Opportunity for SEO Smaller in 2025? https://herd.io/blogs/performance-marketing/the-loyalty-blind-spot 2025-05-14T10:52:49+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/generational-marketing-collage.jpg?v=1747216369 The loyalty blind spot: are marketers betting on the wrong generation? https://herd.io/blogs/performance-marketing/google-marketing-live-key-takeaways 2025-05-22T15:22:44+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/google-on-phone.jpg?v=1747923764 Google Marketing Live: key takeaways https://herd.io/blogs/shopify/5-must-have-shopify-apps 2025-07-23T11:29:45+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/appshunter-io-6sIBf34e_R0-unsplash.jpg?v=1753266585 5 must-have Shopify apps every merchant needs https://herd.io/blogs/shopify/the-art-of-discovery-why-were-always-the-most-expensive 2025-08-14T19:05:38+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/christopher-gower-m_HRfLhgABo-unsplash.jpg?v=1755194738 The art of discovery: why we’re nearly always the most expensive https://herd.io/blogs/shopify/herd-achieves-shopify-premier-partner-status 2025-10-08T09:06:55+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/shopify-premier.png?v=1759910815 Herd achieves Shopify Premier Partner status https://herd.io/blogs/herd-news/herd-named-best-ecommerce-agency-of-the-year 2025-10-08T09:39:42+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/herd-ecommerce-award-win-2025.jpg?v=1759912782 Herd named Best eCommerce Agency of the Year Herd Managing Directors Gareth Allen and Tim Powell collect an award at the eCommerce Awards https://herd.io/blogs/performance-marketing/lessons-from-black-friday-cyber-monday 2025-12-12T10:13:58+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/credit-card-laptop.jpg?v=1765534438 From Planning to Performance: Lessons from Black Friday & Cyber Monday 2025 https://herd.io/blogs/shopify/what-googles-ucp-means-for-your-business 2026-10-05T11:59:59+01:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/universal-commerce-protocol-banner.png?v=1791197999 Managing your Shopify Catalogue in an agentic era: What Google’s UCP means for your business https://herd.io/blogs/shopify/smarter-net-terms-on-shopify-plus 2026-02-06T12:15:51+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/pexels-karola-g-5239818.jpg?v=1770380151 Smarter Net Terms on Shopify Plus: Seamless Fallback to Card Payments When Limits Are Reached https://herd.io/blogs/performance-marketing/how-do-brands-create-trust-in-ecommerce 2026-03-17T10:27:10+00:00 weekly https://cdn.shopify.com/s/files/1/0515/9508/3946/articles/two-people-taking-with-laptops_70cb4bb7-1503-4823-bdc6-7d329a74b57e.jpg?v=1773743230 How do brands create trust in ecommerce? 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