Performance Marketing

Social media marketing

As your social media marketing partner, it’s our job to grow your cultural footprint, building you a tactile brand presence on a variety of social media channels.

We build tangible social media strategies that showcase your brand identity in the best possible way.

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What's involved in social media marketing?

Amplifying share of voice across busy platforms comes naturally to us. Listening carefully to our partners and their audience, our social media specialists put your business goals at the forefront of any strategy development.

Our approach to social media

We understand the importance of social media marketing, so our approach begins with listening to your core values and desirables. We then streamline your goals into a community online. We’re agile, active and devoted to growing brand awareness to generate traffic, visibility and leads.

Here’s how we do it:

1.

Defining your strategy

Matching your social media goals with specific channels, a strategy will form the mechanics of your wider digital marketing efforts.

2.

Understanding your audience

We’ll get to know your audience on a personal level, diving in to your different personas, understanding what makes your customers tick.

3.

Knowing your competition

We want to get to know your competitors too, using benchmarking to find out ways in which you can stand out in your industry.

4.

Auditing your content

Using the top social media marketing tools available in the industry, we specialise in complex auditing across your channels.

5.

Content optimisation

We know exactly what to track and how to do it efficiently when it comes to engagement, awareness, click through and conversion rates.

6.

Scheduling your content

A content calendar schedules posts helps keep you on top and takes the stress away. Let us do the heavy lifting, leaving you to focus on other priorities.

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"We're partners by name, partners by nature, assisting you along your journey every step of the way."

Leah Archibald - PR & Content Executive

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Let's get your brand active on social media!

Ready to chat? We'll put the kettle on!

Tel: 01482 256300 Email: hello@herd.io
Contact us